Why OpenSail Optimizes Websites

Alec Lamothe

March 22, 2023

Overall, website optimization is crucial for businesses that want to succeed online. It helps to improve user experience, search engine rankings, and overall performance, leading to increased revenue for you and your team! Websites play such a large role in your company's performance in the digital age, so why not optimize it as best you can, with OpenSail!

Improve the user experience for your customers

Optimization helps to improve the user experience of a website, making it more accessible, faster, and easier to use. This can result in increased engagement and conversion rates, as users are more likely to stay on the site and take action. Speaking of calls to action, we make sure to load our sites up with them to ensure that when people land on your site they get in contact with you.

Higher Search Engine Rankings

Optimization also helps websites to rank higher in search engine results pages. This can lead to more visibility and traffic to your site! Search engines look for various factors like site speed, mobile responsiveness, keyword relevance, and other factors that OpenSail utilizes to rank you as high as possible.

Build a presence , start an empire!

In today's digital age, having a website is essential for businesses to establish their online presence. Most consumers search online before making a purchase, and having a website allows businesses to reach potential customers who are searching for their products or services online. If it's not well optimized you can pretty much guarantee a loss. Imagine if Amazon was all slow and buggy, you would get outta there real quick!

Customer Service!

A website can provide customer service resources, such as FAQs, those little Facebook chat boxes, and contact forms, which can help businesses respond to customer inquiries and resolve issues more efficiently. This can lead to increased customer satisfaction since there's that human factor everybody loves in this world of AI and robotic responses.

Wanna learn more about what OpenSail does for its clients? Take a look at our portfolio to see some amazing recent projects we've completed for local clients here in Saskatchewan and beyond! If you're looking to get started with our team, reach out today on our contact page, where you're gonna find the best ways to talk to our sales team.

Credits: Art from Dribbble

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